POSHAN Anthem launched by the Vice President

The Vice President, Shri M. Venkaiah Naidu launching the ‘POSHAN Anthem’ at an event organised by the Ministry of Women and Child Development, in New Delhi on December 03, 2019. The Union Minister for Women & Child Development and Textiles, Smt. Smriti Irani, and the Minister of State for Women and Child Development, Sushri Debasree Chaudhuri are also seen.

POSHAN Anthem launched by Vice President of India, Mr. Naidu in New Delhi on 3rd December. Minister of Women and Child Development, Smriti Zubin Irani, Minister of State for Women and Child Development, Debashree Choudhary, Vice Chairman NITI Aayog, Rajiv Kumar, Secretary Ministry of Women and Child Development, Rabindra Panwar, Neerja Choudhary, convener of Citizen’s Alliance Against Malnutrition were present on this occasion. Representatives of partner Ministries and Development Partners also attended the event.

The aim of the POSHAN Anthem is to inspire people to join the movement to fight the scourge of malnutrition. Speaking on this occasion the Vice President of India congratulated Prasoon Joshi and Shankar Mahadevan, the lyricist and music composer and singer of the anthem and hoped that through this song the message of nutrition will reach each and every corner of the country. He appreciated the efforts of the Ministry of Women and Child Development in using innovative tools to take the message of nutrition to all citizens of India. The Vice President also urged that the anthem may be sung in as many regional languages as possible so that it becomes a song of the people. The overriding priority of all legislators, administrators, civil society activists, and citizens must be to ensure that all children of the country get the best possible childhood added the Vice President. He further said that the 1.3 million Anganwadi workers are the nutrition warriors and change agents who are at the forefront of this battle against malnutrition. He hoped that the song will become an anthem and lead to a nutrition revolution to transform India into a malnutrition free country by 2022.

The song with simple words and tune can be sung by all and will encourage citizens to take up the eradication of malnutrition in the country as a mission. The anthem covers issues of women and children like anemia and it also embodies the aspirations of young Indians. There are references to water and cleanliness that will inspire Indians to join in the movement for Swacch, Swasth and Shrestha Bharat.

The Anthem has been written by Prasoon Joshi and composed and sung by Shankar Mahadevan.

The POSHAN Abhiyaan through the use of technology, a targeted approach, and convergence among stakeholders are attempting to reduce the level of stunting, under-nutrition, anemia, and low birth weight in children. It is also focussing on adolescent girls, pregnant women, and lactating mothers, thereby addressing malnutrition holistically.

News Source: Press Information Bureau

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