Poshan Pakhwada 2021 Meme Contest

Aahaar Kranti Mission

Ministry of Women and Child Development is celebrating Poshan Pakhwada from 16th to 31st March 2021. Addressing nutritional challenges through Food Forestry and organizing Poshan Panchayats are the key focus areas for Poshan Pakhwada. To commemorate this occasion a Poshan Pakhwada 2021 Meme Contest is being organized for Indian Citizens.

Interested candidates can upload their memes based on the following sub-themes:
• Bunk Junk food
• Food items in my grocery list
• My lunch box menu
• My conversation with Fruits
• Veggies on my table
• Recipe for growth
• May Poshan be with you
• Hamarey Jigri Dost – Vitamins, Iron, Calcium…
• The food of my state
• Any other theme that is related to food and nutrition

Let’s come forward and spread awareness on topics like malnutrition prevalence and its consequences, Poshan Vatika, food forestry, etc., and Poshan Pakhwada a success.

The last date of submission is 31st March 2021. Click here to read the detail and participate.

Poshan  Abhiyaan, launched by Prime Minister Shri Narendra Modi on 8th March 2018, has reached a long way in ensuring wider people’s participation. Poshan Abhiyan endeavors to improve nutritional outcomes in a holistic manner in convergence with other Ministries. Behavioural change at individual and community level is an important component to achieve the desired goals of Poshan Abhiyan. Clarion calls from the Prime Minister on various occasions including ‘Mann ki Baat’ further helped to sensitize the masses on issues concerning nutrition through Jan Andolan based mass public participation.

During the last held nutrition-centric Jan Andolan-based celebrations during Poshan Maah in September 2020, the setting-up of Poshan Vatika gained momentum, as a result of which 10.87 lakhs plantation drives in the form of Kitchen Garden held at Anganwadi level. Simultaneously, during the same period, AYUSH-based interventions further helped to disseminate knowledge on age-old nutritional practices.

Ministry of Women & Child Development will be the nodal Ministry for coordinating activities during the Poshan Pakhwada. In the State/UT, Department of Women & Child Development /Social Welfare Department will be the nodal department for Poshan Pakhwada.

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